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Meet Alexander, Performance Marketer at Hybrid
Performance Marketer Alexander in a Nutshell
After completing his marketing studies at KdG in Antwerp, Alexander started as an intern at Hybrid. “I began as a junior online marketer and gradually worked my way up to performance marketer, focusing on paid and data-driven strategies.” In practice, Alexander is responsible for setting up, monitoring, and optimizing paid campaigns. “This involves everything from bidding at the deepest level to rolling out complete campaigns, always with a focus on results.” He also develops performance marketing strategies and ensures the setup of data & tracking. In the future, Alexander aims to continue evolving within the company: “In the short term, I want to grow from performance marketer to Senior Online Marketing, taking on a team leader role within performance marketing. Long term, I hope to continue developing myself to create even more value for our clients, the company, and my colleagues.”
A Social Diesel
Alexander can be best described with words like ‘sleeping in’, ‘movies’, ‘music’, ‘dancing’, ‘beer’, ‘steak’, ‘friends’, ‘social’, ‘coffee’, and ‘❤️ Antwerp’. “I consider myself easy to get along with and can connect with just about anyone. I’m a diesel: I need a bit of time to get going, but once I do, I’m unstoppable.” When not at Hybrid HQ, Alexander enjoys spending time with his friends or lounging on the couch. Casual gaming, good food, and trying out special beers are also on the list. His passion for music is another big part of his life. Whether at work or in his private moments, you’ll always hear loud music through his headphones (which his colleagues can confirm). “Music is definitely a thread that runs through my daily activities. A pair of headphones and Spotify – what else does one need?”
The Team Player
“What I love about Hybrid is that you never feel alone. If you run into problems, you can always count on your colleagues. They’re always happy to make room in their schedule to help you out.” The variety in tasks and the responsibility employees have in the Hybrid family are also important aspects. But according to Alexander, the highlight is always the team-building activities, like the monthly drinks. “They’re perfect for catching up and growing even closer as a team.”
Do you want to join the Hybrid family like Alexander? Apply now and you might be our new colleague soon!
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